This article on Silicon Alley Insider’s Business Insider blog jumped to the top of my list today: “Content is No Longer King; Curation is King.”

This guy says because everybody can create content, the business to be in is gathering everybody else’s content and “curating” it. It’s such a nicer word than “aggregator,” or “leach,” don’t you think? Read it and see if you agree with his premise. I think he makes a strong case that checks with my observations. [By the way, if you want to know what I'm talking about when I talk about midlife crisis, read yesterday's post, here.]

The guy, Steve Rosenbaum, is a Web entrepreneur, and of course he’s in the curation business, which means doing a Website that gathers everybody else’s content, thus not having to go to the expense of creating original stuff. Just drill down, baby, and link, link. link.

To a content creator — that’s what I think I am — this means I’d better get used to writing for all the big curation Websites. They expect to be the new gatekeepers, the new prestigious publishers and networks. The catch is, they can’t keep us from reaching audiences. They just point, and sell ads around their pointers. Because nobody has the time or wants the trouble of Googling, and we’re all afraid we’ll miss something. I like curation sites. They’re obviously needed. My favorite right now is Arts & Letters Daily.

So, what does this mean? Shall I become the Curator of All Things 50-plus? Except for AARP.org, which I can’t stand, slim pickings, depressing stuff. I wouldn’t recommend it to anybody. [Notice, I didn't even give AARP a link. You can find 'em.]

I’m gonna have to think about this.

UPDATE: 6/16 10:06PM PT — Here’s another great Web curator — a real person, too — ResearchBuzz.org. And here’s a fine New Yorker article about the future of music on the air and its curators, aka disc jockeys.

[What do you think? Email me -- dnewton@3rdActs.com -- or comment by clicking below. Or talk to me on Facebook or Twitter.]